Designed to create a grand entrance, the iPASSIVE website needed to raise the bar in design, performance and audience engagement.
As new players to the NZ market, their new website needed to position them as industry leaders in the design and manufacture of passive fire protection products. There is no point in having the very best products and services if the website you’re using to promote them is ‘so-so’. Your website is the online window to your organisation. Your clients first glimpse as to who you are and what you offer.
Your culture and values are mirrored through your site. Just as your products and or services are showcased on it. If the platform you choose to position your company is mediocre, what does that say about your organisation?
The team at iPASSIVE realise this, which is why they engaged us to introduce their company to the NZ market. As you browse this site, pay attention to the copywriting, ease of navigation, blog posts, meta descriptions (SEO) and imagery.
Every detail from key messages in banners to the design of the footer was carefully thought through. We wanted to give this new business the best start possible, and we have.
If you're ready to attract, engage and convert more leads and more customers to your website, complete your details below and we’ll be in touch with you very shortly!